Bento Box Content Creation Cheat Sheet
Training 2: “It’s All About the Why, Not the What”
How To Be Clear In Your Message
Join us as we dive into the second half of the Bento Content Box, focusing on transforming your business narrative from the challenging "before" to the successful "after." Discover the importance of honing in on the why over the what and learn how to deliver impactful, bite-sized insights that can be easily applied to your business.
Key Concepts Covered:
- Center on the Why: Focus on the reasons behind necessary changes rather than just instructions on what to do
- Three What to Do Points: Offer three powerful tips that viewers can reflect on and apply to their own businesses without getting into the complex "how."
- Promise and Benefit: Clearly articulate the outcome and advantages of following through with the suggested changes.
This is without a doubt the most important concept in your marketing.
This is life-changing for my clients, so I know you’ll love it too.
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Your Biz Rules is a dba of the parent company Designs By Leslie Inc., headquartered in Dallas, Texas. We serve clients globally. Our services include private consultation, group coaching, business courses, business audits, keynotes, training, speaking engagements, and the Profitable Growth Incubator.
